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The knowledge hub and directory for market research, user research, customer experience and analytics.

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Communities Summit Landing Page - Featured Image - Insight Platforms

26th March 2020.
A full day virtual summit with expert presentations, case studies and practical learning about insight communities. For researchers, marketers and insight professionals.

Travel bans altered plans - 10 ways to stay productive in insight

10 ways for insight professionals to build skills and maximise productivity during the disruption caused by the Coronavirus.

Going global via mobile - Insight Platforms
A webinar by Dave Kaye of Field Notes Communities, in which he shares 10 tips for international smartphone ethnography and video qualitative research
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Travel bans altered plans - 10 ways to stay productive in insight

Travel bans and altered plans: 10 ways for insight professionals to stay productive

10 ways for insight professionals to build skills and maximise productivity during the disruption caused by the Coronavirus.
Should User Research and Market Research Teams be Combined - Insight Platforms

Should User Research and Market Research Teams be Combined?

User research and market research are normally separate. Should they be managed together? This article explores what's similar and different about them.
How Qualitative Research Benefits from Automation and Machine Learning - Insight Platforms

How Qualitative Research Benefits from Automation and Machine Learning

A short explainer by Fuel Cycle about the benefits of technology for qualitative research - including text analytics, computer vision and video interviews.
Evolving Insight - 5 Themes from IIEX Europe 2020 - Insight Platforms

Evolving Insight: 5 Themes from IIEX Europe 2020

A brief summary of the main trends on display at IIEX Europe 2020: less radical innovation, more implementation and digital transformation.
How to Roll Out DIY Research Platforms - Insight Platforms
A webinar with practical guidance and 7 steps to success for insight leaders planning the rollout of agile, self-service or DIY research software. Available on-demand: register to watch instantly.
Winning in the Attention Economy - Insight Platforms
A webinar about how people give and avoid attention to media and communications content in different formats, based on eye tracking tech & research.
Culture of Experimentation for Insight
A webinar about the principles of lean startup, agile development and design thinking - and how they apply to market research and consumer insight.
Webinar - nudge - 10 Trends in Insight
An overview of 10 major trends impacting the business of insight, including 5 that focus on technology and 5 that deal with transformation of insight teams.
E-BOOKS & WHITE PAPERS
The Guide to Self Service Research - Insight Platforms
A free ebook from Insight Platforms and Attest, with a seven-step plan to help market research and consumer insight leaders implement research technology.
A Buyer’s Guide to Market Research Analysis Software - Insight Platforms
A free ebook by Infotools with advice and guidance on choosing market research analysis software.
Spotify Insight Community Recollective Ypulse - Insight Platforms
A case study exploring how Spotify worked with its agency YPulse to build a Millennial and Gen Z insight community using the Recollective platform.
How Not to do Insight Transformation - Insight Platforms
A free ebook with five fictionalised case studies about insight transformation, with lessons to help research teams get their own change programmes right.
Email Subscribe - Insight Platforms
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