Insight Platforms

The knowledge hub and directory for market research, user research, customer experience and analytics.

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Agile Summit 2020 - Insight Platforms

June 2020.
Online conference featuring learning, practical tips and case studies about agile research. Learn how to generate ideas at pace, build qualitative feedback into agile processes and embed customer validation in sprint cycles.

Gradually then Suddenly - post pandemic growth in research industry - Insight Platforms

As it adapts to life in the COVID-19 era, the research industry will see accelerated adoption of new technology. Here are seven examples.

How to Connect Survey, Social and Search Data - Insight Platforms
A webinar presented by Francesco Dorazio, co-founder of Pulsar. It explores a case study with NBC Entertainment to create 'live segments' combining survey, social and search data.
AGILE SUMMIT PREVIEWS
Subscribe Purple 6x1a
Square Ad - Stop Relying on Recall - Insight Platforms
Gradually then Suddenly - post pandemic growth in research industry - Insight Platforms

Gradually, then Suddenly: Post Pandemic Growth in the Research Industry

As it adapts to life in the COVID-19 era, the research industry will see accelerated adoption of new technology. Here are seven examples.
What is Conversion Rate Optimisation - Insight Platforms

What is Conversion Rate Optimisation (CRO)?

A brief introduction to the what and the how of Conversion Rate Optimisation, A/B and Multivariate Testing by Robert Jones.
How Mobile Qualitative Enabled More Authentic Research into Swingers - Insight Platforms

How Mobile Qualitative Enabled More Authentic Research into Swingers

Tom Woodnutt of Feeling Mutual shares a case study of using agile, mobile qualitative research to help an urban golf concept.
COVID-19 Specials - Insight Platforms

COVID-19 Specials: Free and Low Cost Deals for Research Apps and Services

A collection of apps and services for research and analytics with free or reduced cost options during the COVID-19 pandemic.
Winning in the Attention Economy - Insight Platforms
A webinar about how people give and avoid attention to media and communications content in different formats, based on eye tracking tech & research.
How to Roll Out DIY Research Platforms - Insight Platforms
A webinar with practical guidance and 7 steps to success for insight leaders planning the rollout of agile, self-service or DIY research software. Available on-demand: register to watch instantly.
Selecting Effective Product Claims - Featured Image - Insight Platforms
A webinar about how to choose the most compelling claims for consumer products, presented by research automation specialists Conjoint.ly.
AI for Pragmatists - Insight Platforms
A webinar about AI for market research and analytics. Includes practical examples, software tools and implications for the future.
E-BOOKS & WHITE PAPERS
The Guide to AI for Research & Analytics
A free introductory ebook about artificial intelligence for researchers, analysts and marketers in client teams and agencies.
The High Cost of Cheap Sample - Maru Blue - Insight Platforms
A free white paper from Maru/BLUE that explores the differences between 'survey wall' sources of participants and fully managed, profiled survey panels.
How Not to do Insight Transformation - Insight Platforms
A free ebook with five fictionalised case studies about insight transformation, with lessons to help research teams get their own change programmes right.
Agile Research Guide - Insight Platforms
A free ebook that explains how modern, agile methods of market research are helping consumer product teams to innovate faster and with greater success.
Agile Summit 6x1a
Square Ad - Stop Relying on Recall - Insight Platforms
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