Join this session and learn techniques that will inspire participants to share more emotional feedback.
Understand how participant psychology can be harnessed in the way you design tasks and frame questions in online qualitative research.
The session focuses on asynchronous and mobile methods but also covers real time webcam qual.
This session is not available as a free replay; the content forms part of the premium Insight Platforms Academy course – click here for more detailsÂ
Speakers

Tom is the founder of Feeling Mutual, the insight & strategy collective that has been twice nominated for best independent consultancy by the UK’s Market Research Society. And Feeling Mutual won Marketing Research Excellence award from Quirks in 2020. He is a leading expert in global, online and mobile qualitative Read more…