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Better Product Testing Research with Online Communities

With Recollective | Part of the Innovation Insights Summit Oct 2023

  • on-demand webinar
  • Innovation Research
  • Innovation Testing
  • Online Communities
  • NPD (New Product Development)
  • Product Testing
  • Product Development Research
  • Product Feedback Management
  • In Home User Testing

Learn how to get deeper insights from product testing research by engaging consumers in online communities.

Looking for a better way to understand how users engage with products and services in their day-to-day lives?

Online communities are a smarter way to do product testing research and in-home usage tests (IHUTs). They can:

  • Capture immersive, contextual insight from consumers
  • Provide more accurate representation of usage experience over time
  • Generate more meaningful insights with video, image, text, task completion and diary-based feedback.

In this webinar, we’ll highlight the key information you and your team need to hit the ground running when bringing your product testing research online.

Join this session to learn:

  • Why use Online Communities for IHUTs and product testing research
  • How to structure your study and capture the most insightful in-the-moment experiences
  • Our top tips to ensure your project is a success
  • What best practice examples looks like in action using Recollective!

Register

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Learn how to get deeper insights from product testing research by engaging consumers in online communities.

Looking for a better way to understand how users engage with products and services in their day-to-day lives?

Online communities are a smarter way to do product testing research and in-home usage tests (IHUTs). They can:

  • Capture immersive, contextual insight from consumers
  • Provide more accurate representation of usage experience over time
  • Generate more meaningful insights with video, image, text, task completion and diary-based feedback.

In this webinar, we’ll highlight the key information you and your team need to hit the ground running when bringing your product testing research online.

Join this session to learn:

  • Why use Online Communities for IHUTs and product testing research
  • How to structure your study and capture the most insightful in-the-moment experiences
  • Our top tips to ensure your project is a success
  • What best practice examples looks like in action using Recollective!

Please login below or register for a free Insight Platforms account to watch videos.

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