Justin Ibbett is the Founder and CEO of Focaldata.
He is recognized as one of the UK’s leading experts on the use of MRP (Multilevel Regression and Poststratification), data, and machine learning in political and consumer research.
Justin’s vision for Focaldata is to close the “understanding gap” between what organizations believe about the public (consumers, voters, citizens) and reality.
He aims to foster a more dynamic and generous world through better understanding of how and why people act and think.
