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Research Tools Radar for Mar 12th 2025

Reading time ⏱️ : 2 minutes


Hi there,

Welcome to your weekly dose of research tech updates from Insight Platforms: new companies and tools; product and feature launches; and interesting reads to inspire you.

Happening right now and all day tomorrow: virtual meetings with up to 30 new research tech partners.

Still time sign up if you work in an agency or in-house insights team.

And learn about the 6 ways corporate research roles are evolving in this webinar.

Enjoy

Mike 

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⚒️ Latest Tools

A selection of the newest tools in the Insight Platforms directory.

Goodbye Glimpse, hello Panoplai: organic and synthetic data sets to provide customer insights to marketers, researchers, and innovators that shape products and campaigns.

YPulse provides syndicated youth research among young consumers aged 8-39: Gen Alpha, Gen Z & Millennials (tweens, teens, college students, young adults & young parents).

PriceAgent is pricing software that helps businesses determine the optimal price based on customer willingness to pay.

Oomiji is a consumer insights and marketing activation platform that generates personas and segmentations based on interests and needs.

Concept m AI combines depth-psychology with advanced AI to create morphological twins for insights into consumer behaviour and emotions.

This week’s edition is sponsored by Yabble Virtual Audiences

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🎉 Product Updates

A roundup of new features and major upgrades from research tools.

AI-led video interview tool Conveo closes $5.3M seed round.

AI-powered qual tool BoltChatAI introduces UX Testing capability.

Survey and text analytics platform AddMaple wins Paddle’s AI Launchpad and a $20k prize.

ResTech company PureSpectrum introduces PureScore™ 4.0 update to proprietary AI scoring model.

Global data and insights company Pureprofile launches new Synthetic Responses solution.

Data analytics and consulting company GlobalData acquires Singapore-based AI Palette.

Online visibility tool Semrush unveils AI toolkit for brand perception for platforms like ChatGPT, Gemini, and Perplexity.

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📖 Interesting Reads

Relevant technology, marketing and data articles from around the globe.

Is this the next evolution for AI-moderated interviews? Tavus unveils its Conversational Video Interface (CVI) OS with Emotional Intelligence for AI Agents that see, listen, understand, and engage in real-time.

Speaking of agents, here’s another Chinese AI innovation that’s freaking out Silicon Valley. Check out this launch video for Manus, a highly capable AI agent with big implications for research automation and turbo-charged survey fraud.

Check out the fourth installment of the Top 100 Gen AI Consumer Apps, Andreesen Horowitz’s bi-annual ranking of the top 50 AI-first web products.

Looking to moderate with AI? Read this Early Adopter’s Guide to AI Moderation for UX research.

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