Beautiful Chaos: The Cambrian Explosion of Insight Technology
The 2019 GRIT Report shows how much rapid, chaotic and brilliant innovation is happening in insight technology. Here are some quick thoughts on what it tells us.
10 fascinating nuggets from Medallia’s IPO filing
Medallia, the market leader in enterprise CX platforms, has filed to go public 19 years after it was founded. What does its S1 filing reveal about the evolving CX, insight and analytics industry?
Voice Assistants for Research & Insight
Research is starting to use messaging tools and chatbots. But what’s up with voice assistants? Here’s a brief collection of early innovators in the space.
Market Map: Chatbots & Voice Assistants for Research
Chatbots and Voice Assistant platforms are increasingly being used for research. Here is a market of platforms built specifically for this purpose.
How leading insight teams combine research and data analytics – part 3: Mail Metro Media
Becky Hillcoat, Senior Strategic Insight Manager at Mail Metro Media, describes how her organisation is combining research with data analytics for deeper consumer insights
Mapping New Frontiers at IIEX North America 2019
Generation1.ca’s Arundati Dandapani provides her key takeaways from IIEX NA 2019.
How to build a great insight community
Insight communities can be costly and time-consuming to set up. You want to make sure they succeed. Here are 10 factors that help make a great insight community.
What is an Insight Community?
Insight communities are private online environments where engaged customers take part in multiple research projects over time.
Three ways to get people sailing on your data lake
It’s no good building data lakes, dashboards and self-serve analytics if nobody uses them. Here are three pieces of advice for insight leaders to ensure stakeholders actually engage with your data.
27 of the Top Research Marketplaces
Marketplace business models dominate the internet, and market research is starting to adopt them. Here are here 25 marketplace platforms for research.