Market Maps

Automated Survey Research

Market Map – Automated Survey Platforms Part 1

Over the last few years, there has been an explosion in automated, self-service research tools. I refuse to call these things DIY platforms … but I won’t rant about that again here. As a quick re-cap, here are three components that qualify a platform as an automated survey research tool: A survey builder or tools to configure pre-existing …

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Market Map – Insight Community and Qualitative Software Platforms

Are you looking for panel, insight community or qualitative software? You’ve come to the right place. This market map includes quite a broad range of platforms, including: Survey and CX specialists like Qualtrics and Confirmit whose tools are often used for custom panels Large scale community specialists like Vision Critical and Platform One Hybrid platforms …

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Market Map: CX Feedback Tools

Here’s a market map of CX feedback tools: Click here to download the high-res version with clickable links I’m defining the CX Feedback category as platforms whose primary use case includes: gathering data through on-going surveys, frequently event-triggered reporting and analysing through online dashboards following up on specific cases with closed-loop features. Many other tools …

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