Motivate and mobilise audiences by designing and delivering compelling insight reports and presentations
The difference between reports and presentations that stick and spread throughout the organisation and just another interesting piece of information that sits on the server has rarely anything to do with the quality of the insight itself, but the quality of how that insight is communicated.
That is why it is imperative as insight professionals that we build our capabilities in storytelling.
Building effective stories that engage audiences, motivate decision makers, and mobilise action takers is possible – with the right roadmap, ways of working and blueprints.
Whether you are creating a monthly strategic update for the Board, designing a new dashboard for the operation from scratch, or proactively sharing key trends and insights from projects with stakeholders, or even pitching your project, you can master the tools to deliver great stories.
This course is led by Caroline Florence, founder of Insight Narrator – a specialist agency that works with teams to tell more compelling business stories.