Dig Insights
- Innovation Research
- Behavioural Science
- Concept Testing
Dig Insights is a behavioural science led insights consultancy with a proprietary innovation research and testing platform – Upsiide.
Learn more about Dig Insights
Dig Insights
DIG is a tech-enabled insight and strategy consultancy that’s on a mission to help insights teams work smarter.
Video Transcript
Dig Insights operates as both a full-service research agency and a provider of technology platforms for innovation testing.
As an agency, they specialize in:
- New product development
- Innovation research
- Trends analysis
- Global consumer packaged goods
- Behavioral science-backed innovation projects
Their technology platform, Upsiide, is a mobile-centric solution for testing new concepts. Features include:
- Intuitive and quick participant experience
- Portfolio cannibalization management
- Market opportunity prediction
- Testing capabilities for concepts, ads, packaging, and point-of-sale
- Shopper insights
Upside is used by major CPG companies for early-stage concept testing and is available as a SaaS platform.
To learn more about Dig Insights and Upsiide, search in the Insight Platforms directory.