Artificial Intelligence for Research & Insights
Artificial Intelligence (AI) for research & insights involves using Machine Learning (ML), Natural Language Processing (NLP) and Computer Vision to gather, analyse and interpret data about people. Increasingly, Generative AI applications are delivering process efficiencies and leading to entirely new methods for researchers.
Practical applications of AI for research and insights include transcribing interviews, translating survey feedback, analysing social media, making knowledge more accessible and summarising unstructured feedback.
