Research Tools Radar for Apr 9th 2025
Reading time ⏱️ : 2 minutes
Hi there,
Welcome to your weekly dose of research tech updates from Insight Platforms: new companies and tools; product and feature launches; and interesting reads to inspire you.
DIY research is easy to get wrong. Learn how to make it right in this upcoming webinar.
Enjoy
Mike
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⚒️ Latest Tools
A selection of the newest tools in the Insight Platforms directory.
experial is a research platform that uses digital customer twins to deliver instant feedback from target audiences for customer-facing teams.
Harmonya is an AI-powered product data enrichment, categorisation, and insights platform for CPGs and retailers.
Zoplo provides access to Gen-Z audiences through on-platform polls, off-platform surveys and panel recruitment.
Telius.ai is an AI-powered outbound telephony platform that streamlines the process of conducting interviews and surveys.
ReviewsBlender is an AI-powered reviews analysis platform that provides sentiment and semantic analysis of content from dozens of sources.
This week’s edition is sponsored by YouScan
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🎉 Product Updates
A roundup of new features and major upgrades from research tools.
Conversational research platform Rival opens early access program for their Unstructured Data AI Agent.
AI-powered social listening platform YouScan partners with martech startup Wantent specialising in emotion AI.
End-to-end AI solution Yabble introduces their new and improved AI-powered research agent Gen.
Product intelligence platform Vypr closes £5M funding round.
Review analytics and insights provider Revuze introduces AI-powered unified intelligence product suite.
Launch phase consumer insights specialist AMC Global announces its VerifiedViews™ program for generating ratings and reviews from authentic product purchasers.
NIQ has been busy: they will acquire sensory insights platform Gastrograph AI and launch a new distribution intelligence solution using on market data platform gfknewron®.
Consumer behaviour company Circana launches Liquid Mix™, an AI-powered self-service marketing mix platform.
Digital intelligence company Similarweb reveals AI Chatbot Traffic to identify and analyse web traffic originating from popular AI chatbots.
Behavioural data company Fullstory launches StoryAI to analyse customer and employee insights.
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📖 Interesting Reads
Relevant technology, marketing and data articles from around the globe.
Ethan Mollick tries Heygen’s video podcast features – apart from the twitching and blinking, it’s quite good.
Want to see the future of AI moderated interviews? Play with this demo from Sesame and see what you think.