Alexandra Kuzmina leads tech innovation for NOVA @MMR, exploring new opportunities with a core drive to uncover the technology that makes a difference to the quality & depth of market research, avoiding ‘tech for tech’s sake’.
She is an experienced and MRS-qualified mixed-method researcher, winner of the Confirmit 2020 AIR (Achievement in Insight and Research) Awards.
She holds an MA degree from the University of Brighton and has been trained in Behavioural Economics at MSc level.
