John Bird

John Bird is a senior market research and software sales executive with a record of building client-centric, quality-focused organizations that deliver long term, sustainable, and profitable revenue growth.

He has had the unique experience of working within enterprises (Frito-Lay and PepsiCo), market research agencies (including 11 years managing the technology practice at TNS), and software companies, conducting B2B and B2C research in over 70 countries.

He has worked within the consumer packaged goods and technology industry since 1987. And also had direct experience with Retail and Shopper Insights, Innovation and Product Development, Advertising measurement, and Brand Health Tracking.

At Infotools, He is focused on fueling curiosity and moving clients from three-ring binders and “death by PowerPoint” to Harmoni, a SaaS, data design, analysis, and reporting platform. He knows that Harmoni brings significant value to clients, especially in supporting complex and multi-level survey processing, analysis, and reporting needs.