All Automated Survey Research

This category includes simple, rapid survey tools with integrated panel sample; and platforms with broader capabilities for fully automated agile research, including products for specific research applications like ad testing, concept testing and other niche tools. All share a number of common features: a self-service front end, integrated sampling, configurable or fully customisable surveys, and integrated analysis tools with online reports or dashboards.

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    Zappi

    Zappi helps global brands make faster and better decisions to drive business growth, shape new product development, and enhance their advertising and branding efforts. We help them predict success and disrupt their industries. The time available to businesses for decision-making has decreased, while consumers’ choice of products and their expo....

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    Attest

    Attest is on a mission to ensure that all companies can put real consumers and data at the heart of every decision. Through our leading scalable intelligence platform, hundreds of brands and agencies connect every day to audiences of 100 million consumers across 80 different countries, helping them get closer to consumers, innovate, win more bus....

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    Maru/usurv

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    Maru/Usurv is both a self-serve and assisted service platform for conducting fast turnaround surveys with consumers in the UK. With access to 4m consumers and turnaround times ‘within hours’, the software includes a survey builder, audience selection / profiling tools and online charts and tables of results.
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    easy2survey

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    easy2survey is an automated, agile surveys platform with managed services support. Standardised research products include pre-tests (for TV, radio, print, digital and outdoor); concept tests; pack tests; campaign evaluation and brand health check. Surveys can be carried out in more than 40 countries, with results available in under 24 hours. Users of the platform configure their survey and target audience using either an online wizard or by speaking to a project manager. Once the survey is complete, results are available instantly online.
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    Gauge Insights

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    Gauge Insights is a self-service surveys platform with optional professional services. Respondents come from a proprietary panel (users of the Gauge app) and third party panels. The tool includes a survey builder, audience profile builder and reporting tools.
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    Perksy

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    Perksy is a self-service consumer insights platform that focuses on research with Millennials and Gen-Z consumers. Panel members sign up through the Perksy smartphone app and take surveys to earn rewards. The survey builder includes 10 question types with a customisable design options and conditional logic; audiences can be targeted using 35 demographic variables, location, mobile behaviours and social profile data; results can be analysed in real time using data visualisation tools or exported for further analysis.
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    MFour

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    MFour is both a self-service and managed service platform for conducting mobile surveys with a panel of 2 million U.S. consumers. Respondents opt-in by downloading the ‘Surveys on the Go’ smartphone app, and panel members can be targeted using 200 demographic profile variables, 12.5 million U.S. locations and 750,000 daily store visits.
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    OnePulse

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    OnePulse is an automated research tool for deploying micro surveys of up to three questions. Answer options can be text, single/ multi choice, image or video. Respondents are OnePulse smartphone app users in the UK and US, and can be targeted with over 60 behavioural and attitudinal data points. Results appear ‘in seconds’, answers can be filtered by data point and individual respondents can even be re-accessed with further questions. The tool also has built-in sentiment analysis for open-ended questions.
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    Pilot.ly

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    Pilot.ly is an automated research platform for testing consumer responses to video content: films & trailers, episodic and promos / ads. Features include surveys that capture feedback before, during and after screening (mid-screening questions appear in-video, and content is paused until the user completes the question); sentiment dial (like / dislike); and ‘dynamic qual’ (auto-creation of open ended questions based on survey answers).
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    Toluna QuickSurveys

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    Toluna QuickSurveys is an automated research platform connected to Toluna’s consumer panels. Surveys can be designed fully ad hoc using the survey builder, or template research tools can be selected from the ‘Powersuite’ range, including concept tests, shelf tests and pack tests. Toluna can also provide managed services to help with programming.
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    Methodify

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    Methodify is an automated market research platform for testing ads, concepts, product designs, pricing strategies and user experience. research products include both proprietary techniques and tools from partner agencies such as Kantar TNS and element54.

  • PickFu

     No Reviews
    PickFu is a simple, fast ‘A/B survey’ testing tool aimed at e-commerce and digital marketers. It includes options to test a single idea, 2 ideas head-to-head or 3+ ideas in a ranked poll. sample sizes are typically 50 / 100 / 200, and results are returned ‘within minutes’.