Of the 30,000 new products and $1.7T spent on innovation every year, 95% fail. Understanding your consumer has never been more important and Element Human makes that possible. Embrace the future of customer insights with our Human AI platform. Element Human is an easy-to-use customer understanding platform that blends your data with Human AI. Designed for marketers and tailored to your business, Element Human provides fast, reliable and emotional market knowledge. Working with the BBC, we combined their previous surveying techniques with our emotion detection testing to discover a new group of consumer preferences: guilty pleasures. This resulted in a 67% increase in show performance over the prime-time average and 103% over slot average. Try it for free. Create your free Element Human account and start testing today!

Zappi helps global brands make faster and better decisions to drive business growth, shape new product development, and enhance their advertising and branding efforts. We help them predict success and disrupt their industries. The time available to businesses for decision-making has decreased, while consumers’ choice of products and their exposure to ads is growing. In the absence of preemptive research, 85% of products fail in their first year. Zappi puts the consumer at the heart of all your business decisions and eliminates risk. Zappi automation makes data collection and modelling faster, more economical, and easier Zappi reporting suite yields deeper insights, compounding its learning through analytics features and centralized data Zappi technology learns the way your experts interpret data, allowing for scaled expertise globally  

Conjoint.ly provides automated tools and expert support for product and pricing research. We offer a complete online solution from experiment set-up to data analysis and presentation of reports on marginal willingness to pay, share of preference simulation, segmentation, and more. Being at the statistical forefront of discrete choice experiments and prediction markets, Conjoint.ly offers robust, proven analytics that managers rely on in important product decisions. Our mission is to make the traditionally labour-intensive, yet powerful market research methods (conjoint analysis, discrete choice experimentation, prediction markets) readily available to insights, marketing, and product managers in the form of easy-to-use online tools supplemented with on-demand expert advice. We offer an agile alternative to other software and consulting solutions, helping you get to reliable customer insights faster. Our clients include both insights departments at Fortune 500 companies and product-focused start-ups across dozens of industries. What unites Conjoint.ly users is a healthy thirst to know how their customers will react to their business decisions.

Attest is on a mission to ensure that all companies can put real consumers and data at the heart of every decision. Through our leading scalable intelligence platform, hundreds of brands and agencies connect every day to audiences of 100 million consumers across 80 different countries, helping them get closer to consumers, innovate, win more business and drive growth. Clients like Unilever, Samsung, EE, Heineken and Twitter use Attest to know more about their markets, competitors and brand; develop new products, test creatives and make better decisions, faster.

PriceBeam is a software platform for automated pricing research using conjoint, Van Westendorp, Willingness-to-Pay and other methods.

Maru/HUB is an online platform that provides instant access to a range of Maru research tools and methodologies. These include agile custom surveys; templated solutions for concept, advertising and digital comms screening; social listening; and text analytics. The solutions can be managed on a fully self-service basis or with expert support from the Maru/Matchbox research and consulting teams.

Glow is an agile research platform for quantitative surveys. Users can design studies from scratch or use a range of templates for concept testing, packaging evaluation, category deep dives, brand tracking, event feedback and other survey types. Surveys can be sent to customers in CRM databases or posted to online and social channels; Glow is also fully integrated with Dynata’s global panel of over 60 million respondents. Results are available in real time in online dashboards.

Kantar Marketplace is Kantar’s self-service online research platform with three main features. Quick Polls & Surveys. Quick Polls are single questions to 1,000 respondents completed within an hour; Surveys is a self-service tool for custom surveys of up to 20 questions. Search existing data: find answers from a database of thousands of prior Quick Polls. Expert Solutions: automated products built on standard Kantar methodologies such as Link and Ad Now.

Cubery is a tech-driven research and insights agency, offering end-to-end, expert-led solutions for testing the effectiveness of advertising, new product innovations and packaging. Cubery’s model is unique because it allows clients to scale up or down depending on how hands-on they want to be. Cubery’s platform can be used to run fully automated, self-serve research projects in a timely and cost-effective way. Alternatively, clients can “scale up” and gain access to Cubery’s in-house team of specialist consultants, who will analyse their test results and provide clear directions for improvement.

Fastuna is an automated survey research tool for validating product ideas, creative materials and ads against consumer opinion with feedback in less than 24 hours.