All Crowdsourcing

Crowdsourcing is a very broad category. It includes platforms for co-creation and innovation management; crowd-testing tools with large panels of software testers who give feedback on apps or products as they are being developed; play-testing platforms whose members give feedback on games in development; real-time consumer feedback tools that collect feedback from smartphone users; and mystery shopping, POS and in-store audit tools - again using armies of smartphone-equipped assessors.
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