SOFTWAREZappi helps global brands make faster and better decisions to drive business growth, shape new product development, and enhance their advertising and branding efforts. We help them predict success and disrupt their industries. The time available to businesses for decision-making has decreased, while consumers’ choice of products and their exposure to ads is growing. In the absence of preemptive research, 85% of products fail in their first year. Zappi puts the consumer at the heart of all your business decisions and eliminates risk. Zappi automation makes data collection and modelling faster, more economical, and easier Zappi reporting suite yields deeper insights, compounding its learning through analytics features and centralized data Zappi technology learns the way your experts interpret data, allowing for scaled expertise globally
SOFTWARESERVICESDigsite’s leading agile qualitative research platform makes it fast and easy for marketing, innovation and CX teams to learn and iterate with consumers. Digsite offers Instant Recruiting to find highly-targeted, engaged participants in as little as one day. Digsite’s Sprint Communities deliver in-context learning and iteration over days, weeks or more. Choose a mix of moderated conversations, unmoderated activities, and live video interviews. Capture real-world experiences, ask “why” questions, and iterate with consumers on any device. Tap Digsite SmartReporting to instantly create automated, presentation-ready reports. Now you can say “yes” to in-context research under tight budgets and timelines.