SOFTWAREZappi helps global brands make faster and better decisions to drive business growth, shape new product development, and enhance their advertising and branding efforts. We help them predict success and disrupt their industries. The time available to businesses for decision-making has decreased, while consumers’ choice of products and their exposure to ads is growing. In the absence of preemptive research, 85% of products fail in their first year. Zappi puts the consumer at the heart of all your business decisions and eliminates risk. Zappi automation makes data collection and modelling faster, more economical, and easier Zappi reporting suite yields deeper insights, compounding its learning through analytics features and centralized data Zappi technology learns the way your experts interpret data, allowing for scaled expertise globally
SOFTWAREFuel Cycle is the leading market research cloud that combines both qualitative and quantitative data to power real-time business decisions. Through online communities, mobile research, panels, and more, Fuel Cycle offers the only all-in-one market research platform for brands to connect to their customers. The FCX marketplace connects the leading insights tools with Fuel Cycle’s CoRe platform enabling organizations to quickly gather and act upon reliable data to help predict the future of their industry and stay one step ahead of the competition. FCX partners include SurveyGizmo, Voxpopme, Protobrand, Remesh, Userzoom, Salesforce and many others across the MR ecosystem. For more information, visit Fuel Cycle.