Duncan Thomas

Duncan Thomas is Pomegranate’s Founder and Head of Innovation. He is an expert in digital design using emotional and behavioural insight, and has developed a range of UX techniques built on advanced neuroscience thinking.

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Organisation Details

Pomegranate is a digital CX and UX design agency, with clients including Johnson & Johnson, Barclaycard and Hotpoint. Its proprietary Emotional Ignition framework, developed in collaboration with the Experimental Psychology department of University of Bristol, ensures all design work is grounded in deep user insight.