Nick Bonney

Nick is the Founder and Managing Director of Deep Blue Thinking, a strategic research consultancy. He has over 25 years’ experience on both client and agency side. He built and led Insight functions for Orange, M&S, EE and Camelot. Prior to founding his own business he was MD of ABA Research, where he helped retail brands understand the emotions behind shopping. Nick is passionate about using technology to unlock insight without breaking the bank.

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Deep Blue Thinking helps clients maximise their return on research by finding hidden insights in existing work and telling powerful stories; building research capability through training, consultancy and workshops; and partnering with the best technology experts to design innovative solutions.

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